My friend came to a Showcase I had in South Dallas. It was her first time to come. She came in and bought 5 pieces--3 rings, a bracelet, and a necklace. She did this in less than 20 minutes.
One of the rings was a large Akoya pearl ring surrounded by diamonds that I had bought for myself. I will take rings that I buy for myself and put them up for sale to see if someone else wants to buy them. I was sad to see this one go!
As I was packaging the jewelry for her, I asked her if these were gifts. It was Christmas, and I gift wrap (for free!) at Christmas time. Without hesitation or blushing, she replied, “No these are all for me!”
I thought, “Good for her.” She is a longtime friend of mine, a woman who has never been married. I was happy for her that she would treat herself and feel no shame in it.
She left, and I moved on to other women who were attending this showcase in South Dallas. We were having a wonderful time, laughing, talking, trying on jewelry. The doorbell rang again. It was my friend
She was back. Was she going to return one of the items? Maybe all of them?
I greeted her at the door, “Is something wrong?” (I always expect the worse 😊)
“No … Absolutely No Buyer’s Remorse!” she exclaimed loudly. “I left my coat. And by the way, I will be back at your next showcase to buy more and bring my friends.”
I hear this over and over. No buyer’s remorse. Why, I ask? Here are some answers:
“Your jewelry is beautiful. The quality is unmatched.”
“Besides the quality and beauty, you can’t beat the price.”
“Your prices are wholesale or better!”
They are all right, and I can’t take the credit! I work with four Master Craft Jewelers. They’re all very talented and hold degrees from the International Gemological Institute and are GIA certified jewelers. Their gems are the highest quality, and not heat treated. Their diamonds are conflict-free. All of them come from generations of jewelers. They understand good quality, real gems and each of them has a creative genius that shows in the quality o their work.
I have also done some reconnaissance shopping, as I like to call it. I’ve been to some high-end jewelery stores…the one with the little blue boxes, one on 5th Avenue in New York, a department store that has a great Last Call, an exclusive shop in the Crescent. I have seen the same jewelry that I sell being purchased in these stores, and I have marveled at the prices. In New York, I stopped in because I was wearing the very same bracelet they had in their window display. The sales lady commented on my bracelet. As I looked at the price, I just smiled. Mine was cheaper…1/7 of the price! As we compared the gems and the craftsmanship, mine was equal…she thought I had bought it through their shop.
I am currently working on an engagement ring for a client. Comparing it with the same ring at the little blue box place, I will save him between $10,000-$30,000, depending on the carat size of the diamond and the quality that he chooses. The Akoya pearl ring that my friend bought, the same ring, was selling at the place in the Crescent for $3,000 more than what she paid for it.
You ask, how do you sell it at wholesale price? That’s an easy answer
I don’t have big overhead. I don’t invest in expensive packaging. I don’t get paid for what I do. So, I don’t have to mark up the products to cover these costs. While I have what I consider a large inventory, I really don’t have a huge inventory of products that I have to cover. So, I can pass the savings on to you.
Also, I want everyone to be able to enjoy a nice piece of jewelry. But more than that, I want everyone to be able to participate in this mission, to come along beside us and feed people with leprosy, and to provide a teacher for the leper’s children. The mission also supports teaching for bi-vocational ministers, who work 16 hours day for $5 a day and then care for people in their homes every night, teaching the LOVE of Father. Whether you buy earrings for $7, a bracelet for $20, a ring for $100 or even an heirloom piece for thousands, each piece goes a long way to being able to help these dear people.
So yes, the jewelry is real. The gems and the gold/silver are equal, if not better, quality than you can buy at a high-end jewelry store or department store. You can be assured that the jewelry you purchase as a gift for your wife, mother, daughter, sister, or friend is of the highest quality, not heat treated, and conflict-free with fair wages and working conditions for the workers. You can have confidence that the person to whom you give the gift will adore the purchase. But the best part, you can know that people in India who are not allowed to help themselves, and who can’t make enough to feed their family, are being given nutritious food, quality teaching, and resources so that they can feed their souls and bring LIGHT to those around them.
Come and shop…and help bring LIGHT to dark places. You can do it with No Buyer’s Remorse.